Digital Business Owner
Grow or expand your audience of passionate, engaged fans with our discovery, growth, and analytics tools.
Finding an Audience For Your Product or Service
Discovering your target market for the product or service you sell is key to making a business successful. Leveraging social media to grow your brand and broaden your market base can maximize your limited resources.
Analyzing Your Product or Service Niche
Uncovering the community within a target niche for marketing involves understanding the demographics, interests, behaviors, and preferences of your audience and clearly defining the specific group of people you want to reach with your marketing efforts.
Growing an Audience
Growing a following as a business can be much harder than as a creator. It’s important to define your audience, choose the right platforms, optimize your engagement and collaboration and monitor your results.
Target Audience Analysis
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Analyze your followers and competitor (or just similar) businesses to find out what your ideal audience looks like!
Identify Trends in Your Niche
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Choose the categories you care most about to monitor for new hashtag and keyword trends. You can use these to both create relevant content and search
Proactively Seek Out Interactions
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Use campaigns to find and engage with people who like the same type of content you create. These interactions lead to active, engaged followers and customers.
Analyze and Repeat
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Track the progress you've made and how each type of campaign has influenced your followings. Then use this data to continue to grow.